IntelliChoice.com's Best Deals For October Highlight Increased Competition, Importance of Cost Over Price

CAMPBELL, CA (October 9, 2007) - IntelliChoice.com (www.intellichoice.com), the leading source for automotive ownership cost and value analysis, today announced its "Best Deals of the Month" for cars, trucks, and SUV's for October 2007. The lesson: not even the most popular and highly respected models are safe from the onslaught of new or exciting competitors.

"Our Best Deal winners tend to stand up very well from month to month, but October shows that no brand or vehicle is safe," said James Bell, publisher and editor of IntelliChoice.com. "Three vehicles we designated as 2007 Best Overall Values of the Year--the Honda Civic Si, Ford Escape Hybrid, and Lexus IS have been dethroned in a fiercely competitive market. Taking their places are the Volkswagen GTI, Honda Element and BMW 3 Series Sedan, respectively."

"Anyone in the market for a new vehicle must be armed with plenty of ammunition well before they enter the dealer's showroom," said Bell. "It's all about being Smart. October's results are more proof that it is just as important to pay attention to factors such as insurance, resale value, and fuel economy as it is to the sticker price."

IntelliChoice.com's "Best Deals of the Month" identifies new cars, trucks and SUVs with the best ownership cost value in 33 respective classes. Selections are based on current car pricing, market conditions and the lowest national manufacturer consumer new car rebate. In addition, IntelliChoice.com uses the latest information from numerous automotive resources to evaluate what it costs to buy, own and operate each new model-year trim line over a five-year basis.

The following "Best Deals" for October 2007 are ranked by vehicle type and size:

IntelliChoice.com Helps Consumers Do Their Homework

IntelliChoice.com updates vehicle data several times a month in order to capture the many expiring car rebates and ongoing incentive programs offered by manufacturers--giving consumers the most up-to-date analysis.

IntelliChoice.com's "Best Deals" designation enables consumers to identify how car rebates affect a vehicle's value throughout ownership and not just at the time of purchase. Ownership costs can vary significantly among different trim lines of the same model. Additionally, IntelliChoice.com continuously updates fuel costs based on the latest data from the U.S. Energy Information Administration.

Vehicles designated an "IntelliChoice.com Best Deals of the Month" are typically cars and trucks that have good to great ownership cost values before any manufacturer rebate. However, a rebate can often turn a good ownership cost value into a great value, and a great value into an "IntelliChoice.com Best Deals of the Month."

Please visit www.intellichoice.com for more information or to check the auto rebate section of any vehicle report for the most up-to-date incentives.

About IntelliChoice.com

IntelliChoice.com, part of Enthusiast Media's Automotive Digital, is the market leader in automotive ownership cost and value analysis. Founded in 1986, IntelliChoice.com is committed to empowering consumers to make better purchase decisions by providing independent and essential automotive information and tools. Through the IntelliChoice.com web site (www.intellichoice.com), consumers get the help they need to research, compare, configure and price vehicles. The site also connects buyers to the buying alternatives of their choice, including vehicle manufacturers and an online car buying guide. Enthusiast Media is a division of Source Interlink Companies, Inc., (NASDAQ: SORC), a media and marketing services company. Source Interlink (www.sourceinterlink.com) is one of the largest publishers of magazines and online content for enthusiast audiences and a leading distributor of home entertainment products, including DVDs, music CDs, magazines, games, books and related items.